Indie Artists Leaving YouTube

YouTube is preparing to radically change the site, adding a subscription service that is intended to help them compete in the streaming music industry. The Google owned video site has already signed new licensing deals with all of the major labels, but many independents are refusing to take part. Read the full article: YouTube Is About To Delete Independent Artists From Its Site

22 thoughts on “Indie Artists Leaving YouTube

  1. I’d read about this, but it’s nice to have more details. Your “It’s always all about the money and always has been” sums it up all too well, I’m afraid. Like all “free” things, it was too good to last… : (

  2. Thanks for the headsup, timethief. I not too happy with youtube anyway since with the new copyright software they are using I find myself having to fight off unjustified claims of copyright infringements every few months for the same music. I refute one claim, they agree, then some time later another claim is submitted.

    What is even more annoying is that famous public domain speeches will trigger a lot of claims, because speeches like those from Oppenheimer or, say, a president, are used in many copyrighted songs and the software can’t tell the difference between the speech and the song that contains that speech. Now I have to check every once in a while and go into the next round of refutes.

    I wouldn’t worry too much though, eventually there will be another jumping in the gap that Youtube leaves, which is probably for the better.

  3. It does seem to be the way of the interwebz … (and the standard business model) some bright young thing comes along, all full of enthusiaism and everybody loves them. BYT (Bright Young Thing) goes mainstream and leaves room on the periphery for the next BYT. And on it goes. I do wish and hope that each cycle improves the model, but I’m feeling all cynical and jaded today, so I’ll just harrumph off into the distance. :)

    1. This is such a downer. I’m just as cynical and feel extremely jaded too.

      The pay-for-play model failed at MySpaces. Granted, Google and YouTube need to generate income but they aren’t offering Indie artists the same deal as the three big labels, or even anything that comes close to it.

      “To clarify, music videos from the indie labels and distributed by Vevo on YouTube will not be taken down,” according to Ingrid Lunden of TechCrunch. http://techcrunch.com/2014/06/17/indie-labels-face-youtube-block-over-unsigned-new-terms-for-paid-service/?ncid=rss

  4. Ditto what John said above. GoogleTube is more accurate. I rarely go to YouTube, but I can see how disheartening it must be for some independent artists. Fascinating change, this one.

    1. It’s going to be very bad news for many bloggers and for all of us.Many music blogs will be royally messed up. The ability of indie artists to reach and audience and grow a following will be severely compromised. Our opportunities to listen to new up and coming artists will diminish substantially. And, those who can’t afford the inevitable pay for streaming use fees will be left out in the cold.

  5. What??? This seems like a massive contradiction in terms but then what do I know about anything? The tide of disruptive innovation rolls on . . .

    1. Yep. Money rules! Independent music labels that do not contract to be part of youtubes new music streaming service will be left out in the cold, and many bloggers will have a legacy of broken links strewn throughout their blogs.

  6. Yet another cash grab. Google delivering results based on payment, not merit – sounds like what they used to call payola in the sixties radio business. Facebook forcing “businesses” to abandon personal pages for Fan pages, so they can find you and suggest you might want to subscribe to get more traffic. Whither the Internet?

    1. You nailed it. It’s all about money and how low can they go? It said that even videos of musicians playing covers of songs by a blocked artist could be taken down.

  7. Google has completely lost the plot. First that stunt with their Chrome extensions last week and now another change to Youtube that benefits only them. Weren’t they at the start all about connecting people and spreading information? Now it’s all about the money, just like Microsoft and Apple.

    1. It’s always all about the money and always has been. It seems this will will morph into a paid service with gateways to paid and unpaid content.

      ” Independent labels are being offered the same per-stream royalty payment as the major labels (Universal Music Group, Sony Music Entertainment, and Warner Music Group), but are not offered the same guarantees or advances for the first year. Read more: http://www.dailymail.co.uk/sciencetech/article-2660688/YouTube-set-launch-subscription-music-service-indie-labels-claim-Google-misusing-power-deals-banned.html#ixzz35Ng1A4Qq

      1. Ah, well, as with browsers we have choice. This will ultimately result in growth for some of the lesser known video sharing sites.

    1. More and more people are looking for online streaming and this barring of indie musicians from youtube means many new musicians will have a harder time sharing their music and videos.

  8. Wow, I had no idea this was happening. Gladly, my use of YT ended years ago. The term YouTube seems out of place since Google has always been all about fattening their own pockets. Google Tube seems more appropriate. Enjoyed this. :)

    1. Shocking, and disappointing, isn’t’ it? Apparently, videos presented on the Vevo platform should remain playable, as the licensing agreements are separate. But it seems many other videos embedded on blogs will no longer be playable and that means lots of broken links for some bloggers to fix and in some cases even posts may need to be deleted.

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