In one ear we hear that to increase reach cross-posting a blog post or update on a number of other sites and social media platforms will lead to success. In the other we hear cross-posting too many automated links will class us as spammers. In this post you can view Matt Cutts of Google in a video where he answers a cross-posting question.
Duplicate content is content that can be accessed on more than one URL, and generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. While it’s true that there is no ‘penalty’ for duplicate content what happens in most cases is that Google drops all but the original to prevent repetition in its results.
Auto-posting or manually posting content that is already published on internet creates no value to the site where it’s republished and in this post Panda world it can be viewed as thin content or loe value content or worse. There have been at least nine major updates to Google’s “Panda” algorithms since they were introduced last February to purge search results of duplicate content. And auto-generated content is clearly something Google’s doesn’t want to rank. That’s why I’m surprised when new WordPress.com bloggers arrive in the support forums seeking ways and means to auto-post content from other sites to their blogs.
Is it useful to have a section of my site that re-posts articles from other sites?
Many sites have a press release section, or a news section that re-posts relevant articles. Since it’s all duplicate content, they be better off removing these sections (even with plenty of other unique content)? Gus, MA