Brand Your Business And Establish Your Voice With These Blogging Tips | WebProNews

During one of the BlogWorld sessions, Chris Crum sat in on Marcus Sheridan’s presentation, and in it, he discussed some techniques and strategies to keep in mind when creating content. First and foremost, make sure your company has a blog and is using it to create content that addresses concerns and questions customers may have when researching the field your business targets. In his session, Sheridan used his own personal experience to make his point about how successful blogs are important to web businesses.

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