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Tim Ferriss Video: WordCamp 2009 San Francisco


Timothy Ferriss,  is an American author, public speaker, and productivity guru. He was nominated as one of Fast Company’s “Most Innovative Business People of 2007,” and  is an angel investor and author of the #1 New York Times, Wall Street Journal, and BusinessWeek bestseller, The 4-Hour Workweek, which has been sold into 35 languages.

Below is a video of his speech from WordCamp San Francisco 2009 is titled: How to Build a High-Traffic Blog Without Killing Yourself

In the above, including detailed screenshots,  Tim covers:

  • Why I blog
  • How I blog and select best practices
  • Frequency and tools — best times and days to post
  • Blogging myths and how to harness data for better results
  • Testing design and surprising findings that can be copied
  • How I address comments and community building
  • How I write and research for good social media response
  • 20 minutes of audience Q&A on Twitter, branding, outsourcing, and much more

Tim Ferriss discussed the reasoning behind specific decisions he’s made in his blog design and content. One good tip Tim had was to study the “heat map” for your blog to see where people are clicking. For instance, he personally found that by changing a description from “categories” to “topics,” he received a substantial increase in click-throughs to the newly minted “topics” section of his blog. He also moved the RSS feed from the top right hand corner of his blog to a location further down when he observed from the heat map that  new visitors (unique first timers) were using it to click out of his blog rather than remaining and reading posts.  He offered tips on blogging: how long posts should be (both long- and short-form can work), how much time you should spend on a post (as much time as you enjoy).

Kevin from Social Media Answers,  has provided some of the most important takeaways from it:

When are the best times to post?

10am EST and 6pm EST (usually peak times) with Tuesday, Thursday, and Saturday having the highest engagement.

How much does copy matter?

When he changed the categories widget to say “topics” the average time on site and clicks on that section increased.

Dates at the end of posts after they fall off the front page.

12 thoughts on “Tim Ferriss Video: WordCamp 2009 San Francisco

  1. Timethief, I was just wondering if there was a transcript of this video at all. That would be a useful thing for those of us without broadband connections. Cool though if there’s not… :)

  2. For once will someone do something on I know WordPress is all hip and cool and all that, but I happen to like my Blogger blog and have really tweaked the hell out of it. Still, I’m sure some of these tips translate to other blog hosts.

    • Although Tim’s observations and tips were presented at a wordpress camp, the tips apply to all bloggers no matter which blogging platform they use. Also your wish is my command. There will be upcoming articles specifically focused on Blogger as well.

    • I found it to be useful too so I’m glad you liked it. Although it was presented at a wordpress camp, the tips apply to all bloggers no matter which blogging platform they use.

  3. Thank you for this, tt (even before I listen to it), because I know it’s going to be great. I have wondered about some of the issues he’s covered here, and I know this is going to be very useful. Thanks again! :o)

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