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16 Different Link Building Strategies

The value of a website from search engines point of view varies according the number of incoming links from external websites with good PageRank . Link building is an “off page’ strategy and refers to the number of links pointing to your site. These links help your site to gain PageRank and perform better in search engine results.

There are many strategies to consider when building links to your site, including  sites willing to post your link for free. Here are 16 methods you can employ in your link building strategy:

  1. Scoops (breaking big news first)
  2. How To Posts (tutorials)
  3. Opinion Pieces (controversy)
  4. Group Projects
  5. Humor Posts
  6. Recipe Posts
  7. Blog Directories
  8. RSS Directories
  9. Article wrtiting
  10. Squidoo and Hubpages
  11. Link Exchanges with related sites
  12. Memes and Awards
  13. Blog carnivals
  14. Commenting on DoFollow Blogs
  15. Write reviews of  your website on forums
  16. Becoming a guest author on sites with a higher PageRank  than your site

Link building tip 1 –Be mindful that the quantity and quality of backlinks you have can make or break your site.

Link buildings tip 2 – Most incoming links are helpful.

Link buildings tip 3 – Links from related sites are superior  to unrelated links.

Link buildings tip 4 – Links from high authority sites are better than ordinary links.

Link buildings tip 5 – Older links are better than new ones.

Link buildings tip 6 – One-way links are better than reciprocal links.

Link buildings tip 7 – Directories are the easiest and fastest way off getting attention to your site as they are indexed.  Before you submit check the site out and think more in terms of  “how many  quality directories”  should I submit to?

Link buildings tip 8 – RSS and Press Releases can get you quick bumps in the search engines.

Link buildings tip 9 – Article writing can result in quality backlinks and establish  your reputation.

Related posts found in this blog:

  1. Understanding Reciprocal and Non-Reciprocal Links
  2. Understanding Backlinks
  3. Natural linking strategy for bloggers
  4. Article Writing and Backlinks
  5. Article Writing and Commenting Increase Backlinks to Blogs
  6. Blog Directories for Backlinks and Traffic
  7. Backlinks from blog directories: What is their actual value?

25 thoughts on “16 Different Link Building Strategies

  1. Blogging is a strange thing; if I want to write about something, first I have to care about popularity, does it makes sense to post this topic, linkbuilding..?! Wow… On the other hand, if I write and don’t care about these things, must it really end up in a dead blog, a site without attention? So many things happen coincidentially… So, it’s in my mind, if I care about so many technical things, will it not eat up precious time I rather spend with writing or a project and finally is it better to be ‘old fashioned’ and to try the harder way – or should I follow ‘instructions’? Confusing internet…

    Anyway, I’m right at the very bginning of my ‘blogger-career’, have to make my own experiences yet. So I say Thank you! for the hints at all and I hope I’ll find out, which one do work for me ;)

    Right now I’m about to find out, how can blogging help to bring a weird idea over to peoples. It’s a gallery which will feature only NOSES. So I can see, how the ‘blogging-tool’ works, later I may use these experiences for ‘serious’ websites too?!

    Greetings from Germany!

    • Thank you for your comment. Llink bulding is required if we wish to have our blogs earn or improve page rank. If you do not care whether or not your posts are widely distributed and appreciated and do earn backlinks then this advice is not for you. If you do care then select the strategies that suit you best. Best wishes for happy and effective blogging.

  2. Thanks for the article. I have done the blog and rss directory submissions in the past. I feel the RSS directory submissions are a way to really broaden your audience. Although, I haven’t tried squidoo or hubpages, I do post on the Knol. There are a great deal of resources in this post alone. Thanks, again.

    • Thanks for your comment. I’m not using that many RSS directory submissions myself and have never used the Knol. I’ll be checking it out now that you brought it to my attention. Best wiishes with your blogging.

  3. Great Tips on Link Building. I look forward to you future postings on link building.

    JW Rhodes

  4. I would like to read more details for each tip. For example, tip number five. A good aged site is a great place to have link on. Do you have more details about why “older links are better then new ones”?

    • Hello there. I will be developing each of these points more fully in the new year in separate posts.

      With regard to number 5, as you sell domains you must be aware that older sites are respected more by Google than newly founded sites are. Simply stated an old, established site has a performance record, and is considered to be more trustworthy (they have been around and are here to stay) than a new site that has just popped up and might soon disappear.

      Consequently, when we are purchasing a domain, we are advised that whenever possible the best course of action is to purchase it for longer than 1 year.

  5. I agree with Dane Morgan’s comment, TimeThief. As for #3, there is [] which is running under []. As for #14, there is a new one directory seems promising [].

    I also have a question for #3: do you mean posting about controversial topics in whatever; politics, fashion, religion, ect?

    • @Hicham
      3 Opinion Pieces (controversy)
      Question: I also have a question for #3: do you mean posting about controversial topics in whatever; politics, fashion, religion, ect?

      Answer: Yes!

      Bloggers Unite campaigns are group projects and that’s why I linked to the site in 4. Group Projects.

      Any reports on any group projects are included here.

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